NEW ARRIVALS

FRESH FOR SPRING
fashion is an instinct
fashion is an instinct
fashion is an instinct

Too Hot to Handle, Too Chic to Ignore

Because it’s all about looking fabulous while chasing the vibe. From cozy-chic to all-out glam, slay with looks that keep you at the center of every occasion.

Viral Outfits
W Exclusives
Summer Carry Overs

Unwind in style

LOUNGE ATHLETIC MOOD

Discover the perfect balance of comfort and style with our Athletic Lounge collection.
Designed for those who appreciate both relaxation and performance, this collection offers versatile pieces that effortlessly transition from lounging to light activity.
Embrace the laid-back luxury of loungewear without compromising on style.

Get ready to embrace the athleisure lifestyle!

DANCING ALL NIGHT LONG

PARTY PERFECT

Dress to impress with our stunning collection of party outfits. From glamorous dresses to sophisticated separates, we have everything you need to make a statement at your next event. Explore our range of stylish options that blend elegance with flair, perfect for any occasion.

Get ready to turn heads and dance the night away in style!
By highlighting up-and-coming brands we adore, alongside esteemed luxury labels, we blend fashion trends with elevated aesthetics.

AN AUTHENTIC ROCK AESTHETIC

JASM

If we were to sum up our brand in two words, they would be AESTHETIC ROCK. JASM was born out of a desire to explore and refine our instinct for style. We set out to have fun and experiment with various styles, fabrics, and attitudes...

JASM RAW offers an adventurous take on joggers, hoodies, and sweatshirts for both men and women, while JASM HANGING OUT EDITION adds a sexy twist to dresses, skirts, tops, and cover-ups, infusing our lives with a rock-inspired attitude.

Step into the spotlight

FEATURED BRANDS

Shop SANTA BRANDSShop BEC + BRIDGEShop RUNAWAYShop APRES SURF
Save 20% HARD TO GET TANK SPARKLING TOP TANK SPARKLING TOP Quick view Add to cart
SANTA BRANDS
TANK SPARKLING TOP €430,00 €344,00
Save 20% HARD TO GET FLARED SPARKLING PANTS FLARED SPARKLING PANTS Quick view Add to cart
SANTA BRANDS
FLARED SPARKLING PANTS €1.121,00 €897,00
Save 20% HARD TO GET SPARKLING MINI DRESS SPARKLING MINI DRESS Quick view Add to cart
SANTA BRANDS
SPARKLING MINI DRESS €1.132,00 €906,00
Save 20% HARD TO GET Crystal Mini Dress Crystal Mini Dress Quick view Add to cart
SANTA BRANDS
Crystal Mini Dress €1.175,00 €940,00
HARD TO GET SOL TIE MAXI DRESS SOL TIE MAXI DRESS Quick view Add to cart
BEC + BRIDGE
SOL TIE MAXI DRESS €281,00
HARD TO GET ARLOW MINI DRESS Quick view Add to cart
BEC + BRIDGE
ARLOW MINI DRESS €204,00
Sold outHARD TO GET AMORAS L/S TOP AMORAS L/S TOP Quick view Sold out
BEC + BRIDGE
AMORAS L/S TOP €187,00 €131,00
Sold outHARD TO GET AKARI HALTER DRESS AKARI HALTER DRESS Quick view Sold out
BEC + BRIDGE
AKARI HALTER DRESS €300,00 €210,00
Sold outHARD TO GET MAGGIE TOP MAGGIE TOP Quick view Sold out
RUNAWAY
MAGGIE TOP €80,00
HARD TO GET LYRA MAXI DRESS LYRA MAXI DRESS Quick view Add to cart
RUNAWAY
LYRA MAXI DRESS €193,00
Sold outHARD TO GET VALERIE BUSTIER VALERIE BUSTIER Quick view Sold out
RUNAWAY
VALERIE BUSTIER €138,00
HARD TO GET MAGGIE MIDI SKIRT MAGGIE MIDI SKIRT Quick view Add to cart
RUNAWAY
MAGGIE MIDI SKIRT €104,00
Save 20% HARD TO GET CROPPED SWEATER MERIEM CROPPED SWEATER MERIEM Quick view Add to cart
APRES SURF
CROPPED SWEATER MERIEM €266,00 €213,00
Sold outHARD TO GET CROPPED ZIP HOODIE ORANGERS 1 CROPPED ZIP HOODIE ORANGERS 4 Quick view Sold out
APRES SURF
CROPPED ZIP HOODIE ORANGERS €362,00 €290,00
Save 20% HARD TO GET CROPPED SWEATER SAKKAN CROPPED SWEATER SAKKAN Quick view Add to cart
APRES SURF
CROPPED SWEATER SAKKAN €266,00 €213,00
Save 20% HARD TO GET SHORT ANAIS SHORT ANAIS Quick view Add to cart
APRES SURF
SHORT ANAIS €182,00 €146,00
Accesories
BAGS
GIA SHOULDER 1
BEANIES
HAT IN PILE HOOD 1
GOGGLES
SKI GOGGLES 2
W BELTS
W HEADWEAR
W-JEWLS
W SUNGLASSES

SHOP THE LOOK

Mixing and matching styles is a delightful yet intricate process for our team. While safe combinations are effortless, it's the daring ones that truly rock! Exploring new styling concepts goes hand in hand with evolving our portfolio to cater to your tastes.
Touch base with our Rockin’ White attitude!

The Elevated Casual Look
Shop the look
The Modern Retro Look
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The Rebellious Chic Look
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Shop the look
SWEATSHIRT EGGER CITY
SWEATSHIRT EGGER CITY €182,00
Quick view
SWEATPANTS JOGGER CITY
SWEATPANTS JOGGER CITY €168,00
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LEVEL UP
LEVEL UP €83,00
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Shop the look
CROP JACKET
CROP JACKET €174,00
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BELT
BELT €97,00
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SIGNATURE PANTS
SIGNATURE PANTS €308,00
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SHOWBIZ
SHOWBIZ €88,00
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Shop the look
TSHIRT STARLIGHT APPLETON
TSHIRT STARLIGHT APPLETON €90,00
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PATCH DENIM
PATCH DENIM €165,00
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SUNGLASSES 1
SUNGLASSES €195,00
Quick view

“..a white T-shirt hand-destroyed by me, was my second skin in high school. Some 30 years later, it's still in White I trust!”

by GF

Personalized Experiences

The VIP Lounge

Join our VIP Lounge, where luxury meets exclusivity. Enjoy unique offers and personalized styling tips tailored just for you. Elevate your shopping experience with unparalleled access to the latest trends and curated collections.

Join our VIP Lounge today
and indulge in the ultimate luxury experience.
YOUR TAKE

Amazing shop, amazing clothes! The girls serve you in the best possible way, they are very kind, very willing, always with a smile and with a very beautiful and positive energy. They try to show you what they really suits you best, not just trying to sell it. Well done everyone!

V Pan

My favorite shop. Great clothes, impeccable service, above all relaxed people, who didn't know how to sell, and of course… magic. The absolute positive creature of the shop. The best experience you can spoil yourself with.

Mariella Ioannidou

Excellent store with many options of fantastic brands! Very kind staff!

Nikos Asonitis