Introducing the epitome of sophistication: the ultimate "black" White. Behold our beloved black diamond, the pinnacle of elegance.

Born from vision and craftsmanship in July 2017, this boutique stands as the embodiment of our brand essence.

Welcome to our flagship W boutique, where luxury meets innovation.

You can find us at:

Α. Lazaraki 20,
Glyfada 166 75
+30 210 894 1903


In 2019 we relocated our head offices and warehouse to the coastal suburb of Voula, Athens, in a spacious 400sq.m. facility.

Additionally, the ground floor of our new premises hosts a concept W store, offering a unique retail experience.

You can find us at:

Leof. Vasileos Pavlou 105,
Voula 166 73
+30 210 921 2745


This Greek high society Aegean island transforms into a premium destination, drawing visitors from around the globe.

The W Boutique takes shape within an imposing two-century-old stone house, embodying elegance and heritage.

You can find us at:

Spetses 180 50
+302 22980 73308