Originals we love

Elevate Your Style: Rock Out with JASM

If we were to encapsulate our brand in just two words, they would undoubtedly be Aesthetic Rock.

Jasm was born out of a simple desire to explore and elevate our innate sense of style.

We set out to have fun, experimenting with various styles, fabrics, and attitudes, only to find that our playful experimentation resulted in a collection beloved by many.

The name derives from Jasmine, a genus of plant known for its typically white flowers. Interestingly, the fruits of jasmine plants are berries that turn black when ripe. Such diversity—black berries from white flowers!

How diverse can you be?


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